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Head of Creative
After graduating in Strategic Marketing Communications at the University of Johannesburg, Claudia decided it was time to travel the world. After a couple of trips, she moved to England where she traveled around Europe and eventually made her way to Malta.
Claudia has always been passionate about strategy and content writing but after starting at ANCHOVY. she realised her love for creative. She accomplishes everything she puts her mind to and pushes the boundaries to take the Creative department to new heights.
She is a recovering pun-a-holic and fun fact addict, but we don’t know how long that will last… You can find Claudia admiring old school cameras and typewriters; she promises to write a book one day. She thrives to see the world and lives each day as if it’s her last.
Head of Data
While studying for a degree in Marketing and Management at the University of Malta, Jeffrey started studying design and web development on the side.
After completing his degree, he joined a local startup that was building an app to provide an alternative transport solution through carpooling.
As he discovered he has a knack for generating business insights and visualising data in unorthodoxly simple ways.
He joined ANCHOVY. and is on a mission to make Data and Artificial Intelligence simple and accessible, so that businesses can see and realise the value for themselves.
When he is not working on data for clients you can find him writing data articles with funny comics, making kick ass presentations internally, reading autobiographies and science fiction books. Jeff is our very own data king; he even loves working with data sets that help solve global problems along with his cat called Timothy.
Head of Digital
After studying accountancy at the prestigious ACCA academy at PWC, Andrew’s interest in entrepreneurship lead him to interning at a start-up.
After a couple of years of immersing himself in anything digital with a constant hunger for self-improvement, he has molded himself into a result-driven performance marketer.
Andrew is competitive in all aspects of his life (sometimes a tad too much) and when he is not working, you can find him working out, reading on new skills and arguing about how this season will be Arsenal’s season.
Head of Web Development
Stefan first started working at Anchovy as a Junior Web Developer and immediately fell in love with the culture. Fast forward to today and he is now the Head of Web Development. Through this position he handles the development of the most advanced functionalities and oversees the development process and makes sure everything is looking and functioning optimally. He is currently in his last year studying for a Bachelors of Science (Honours.) in Software Development degree. When he is not working for ANCHOVY., you’ll find him DJ’ing in some club in Paceville, St. Julians
Sara has had a great start to her Anchovy journey, first starting out as an intern in Business Development last summer and now she’s the Office Manager at ANCHOVY. Sara gravitated towards Anchovy and applied because of the culture but didn’t really expect it to make so much of an impact on who she is. Through the position, she manages intern, employee and client relations. She’s currently reading for a degree in Business Enterprise at MCAST and will be graduating in a year’s time. In her free time, she writes fiction and spends time with her friends and family.
Roman joined ANCHOVY. in February 2017 as an intern and joined the team as an employee four months later. Originally from Belgium he followed the sun and found another home in Malta. He loves meeting new people which is a huge part of his role at ANCHOVY. as well as providing digital solutions to his prospective clients.When he’s not at work, Roman loves sightseeing and finding hidden spots on the island to enjoy.
Mark was awarded a Bachelors of Accountancy (Hons) degree from the University of Malta in 2010. He began his career at one of the Big 4 in Malta, where he worked within the tax department. He eventually moved into industry where he worked as the Senior Accountant in the local office of one of the world’s largest airlines. In 2017 he joined the ANCHOVY. team as CFO and is responsible for the full finance function. He works closely with Zak and Benji and is fully focused on achieving ANCHOVY.’s targets. When he’s not at the office, he enjoys spending time with his family and friends doing what he does best – eating and laughing!
After graduating in Media and Sociology from City, University of London, Megan was focused on pursuing her career in Fashion. However, after five years of Visual Merchandising and working for one of the top brands in London, Megan moved to Malta.
She currently manages the majority of ANCHOVY. projects – from ensuring they’re running on time to always thriving for the best client experience. Apart from continually learning about Entrepreneurship and Marketing, Megan enjoys spending quality alone time with her cat and reading about Art and Fashion while sipping wine in the Mediterranean sun.
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Country Manager, Netherlands
Marvin is the first ANCHOVY. employee to be permanently based outside of head office in Malta. He started his career as a graphic design intern, before he set the foundations for the User Experience department. He eventually left the island to head back to The Netherlands, but his passion and love for the agency was so apparent that he was chosen to lead Business Development in Amsterdam. His passion revolves around understanding people and their motivations, as well as following the latest innovation and technology on any scale. He’s an avid reader and a film buff who is obsessed with outer space.
With a background in hospitality and management, it comes as no surprise that Company Secretary Sandra has been charged with keeping things in tip-top shape at the agency. She’s our Compliance Officer and Assistant to the Directors. When she’s not ensuring things are running smoothly, she enjoys travelling, reading, sailing, skiing, practising yoga and gardening.
Head of Business Development
Alessandro started his journey at ANCHOVY. as an intern in digital marketing. His outgoing personality and drive to make people happy made him the perfect candidate to be picked up for a Business Development executive, and over his career he has grown to fill the role of Head of Business Development for ANCHOVY. in Malta. Alessandro is a family man, who goes home to his loving wife and daughter – who he notoriously spends every Friday at the beach with!
Zak takes care of the business side of things. He leads the business development and international growth of the agency. After completing his Masters of Engineering in Software Engineering for Embedded systems from Fraunhofer IESE, he teamed up with his brother Benji to set the foundation for ANCHOVY. Zak has a passion for the sea, and if he’s not at the office he’s driving his passion for long distance swimming, sailing and windsurfing.
Head of UX
Our very own UX mascot, Luke completed an MSc in Design and Digital Media from the Edinburgh College of Art, eventually taking jobs in UX Design and coordination in the iGaming and financial sectors, before joining the ANCHOVY. team to optimise user experience in all aspects of the company. Luke enjoys watching obscure films and bragging about it to people, and is driven by figuring out why people are the way they are. His biggest regret in life is not being allowed the job title “King of UX”, which he still begs for periodically.
After completing his degree in advanced character animation in California, he identified, together with his brother Zak, a niche in Malta’s market for a data-driven digital marketing agency – and the rest is history. A serial entrepreneur by nature, when he’s not pushing the boundaries on innovation and setting up new start-ups, Benji loves reading, observing people and enjoying the simple things in life. He’s an avid windsurfer, who has sailed semi-professionally since the age of 13 – but there’s nothing he loves more than spending time with his family, friends and his girlfriend.
Head of SEO
Born in Belgium, Antoine came to Malta to learn English and found a new home at ANCHOVY. when he discovered his passion for SEO as an intern one year ago. The discipline resonates with his natural curiosity to see how things work and make them better. His enthusiastic and hard working nature quickly moved him up the ranks and while he loves living and working in Malta his life is not the same without Belgian fries and his favourite beers. In his free time Antoine likes playing volleyball, riding his motorbike and exploring Malta off the beaten track.